We get it, if you are a meat lover, it's hard to beat the taste and the nutrition that comes with it. So do you need to give up meat entirely to help the environment? The answer is no. The future doesn’t need to be black or white. With our solution, you can have the cake and eat it too. It’s called hybrid-meat.

Here is how it works: By swapping 30% of the meat in our dishes with chickpeas, we make it easier to start eating less meat – without missing out on everything good about it. Simply because chickpea is a fantastic complement of nutrition and a more sustainable alternative to the soy that most vegetarian dishes use. Also, if you ask for our opinion, the combination is tastier too. That’s your good start.

Also, in addition to helping you cut down on the meat, we make sure everything from the ingredients and how the food is cooked, all the way to manufacturing and distribution is overseen and fully transparent.

Local ingredients

Swedish meat

Environmental-friendly